Redesign this Sydney Chocolatier Website
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Web Design Brief
We are looking for a redesign of this websites home page and product pages.
https://davieschocolates.com.au/
Davies Chocolates have been making handmade chocolates in Sydney Australia since 1932 they specialize in making hand made chocolates without additives, without palm oil and using all-natural ingredients.
We are looking to rebrand the company to reposition the brand in the high-quality chocolate gifts and hampers market as such they have launched products to tackle this market.
https://davieschocolates.com.au/hampers-2/
Some of the players in this market that we would like to compete with are
https://www.thehamperemporium.com.au/
https://www.haighschocolates.com.au/
https://www.chocolate.lindt.com/
The website is currently built on Divi Woo-commerce and though it looks decent in our opinion the home page is a little busy and does not convey the quality of the brand.
We are looking for something cleaner that will perform great especially on mobiles.
Target Market(s)
Families and business owners 40+ affluent we specialise in luxury chocolates hampers and chocolate gifts the current look lacks the high end look.
Number of Pages Required
2 page
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Good SEO Footer, easy to navigate, cleaner than the original design, presents well on mobile devices, plant of room for copy I have included a copy doc with the actual home page copy.
Nice to have
- Something more stylish and high end looking that will appeal to the target market. clean navigation and easy to use that again translates well to mobile, you can use divs and read mores to declutter the long SEO texts see suggested copy doc (you do not have to use all of this
Should not have
- Less cluttered more stylish design than the original website