Scientific Engagement Agency Needs New Logo with Tech + Science Flair

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This customer received 430 logo designs from 179 designers. They chose this logo design from Ash graphix as the winning design.
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Logo Design Brief
We need a new logo that 1. doesn't feel like an "icon," 2. communicates high tech as much as it does science and 3. feels sleek and sophisticated to align with forthcoming new website design (Avada Creative theme: https://avada.theme-fusion.com/creative/ ) while keeping it “personable” and “relatable.” We are going for fresh, airy, edgy and “cool” with element of science and high tech vibe.
JOLT is AUTHENTIC:
• Warm and sincere
• Intelligently conversational
JOLT brings ENERGY:
• Upbeat and positive with ENERGY to inspire, create motion/movement
• Ambitious
• Visionary/intelligent
• Relentless
JOLT is SMART and PLAYFUL:
• Fun-loving
• Occasionally unexpected
WHAT WE DO
JOLT's High Tech, High Touch, High Science approach enables pharmaceutical and life science companies to a) benefit from more meaningful, scientifically productive relationships, with deeper actionable insights, to make more informed business decisions and drive tactical success; and b) more effectively align on KOL strategy and tactics across teams with greater clarity to ultimately accelerate decision making . . .with speed, accuracy and context.
JOLT helps pharmaceutical companies engage with medical experts (Key Opinion Leaders). We provide the only KOL engagement ecosystem that supports every phase of the pharmaceutical lifecycle – end to end – through a holistic and customizable suite of services and solutions driven by science. We bring expertise of the KOL lifecycle to the commercialization lifecycle: the right KOLs to engage with at the right time and in the right way for your specific requirements, with industry-leading speed and accuracy. Our comprehensive solution/full suite of digital solutions leverage best-in- class technology, married with our team's deep expertise in implementing myriad engagement formats, including 1:1 and 1:many meetings during virtual and onsite congresses, advisory boards, preceptorships and interactive learning venues.
In addition, a core strength/offering is developing strategy (both internal and external) to ensure launch readiness (for pharma companies preparing to launch a drug).
Target Market(s)
Leaders at pharmaceutical/life science companies with management responsibility for:
• Commercialization
• Franchise
• Medical Affairs
• Strategic/Scientific Engagements
• Global Clinical Meetings
Teams who
a) are preparing for launch within 24 months
b) can benefit from a deeper understanding of the clinical/diagnostic landscape and implications relative to a specific disease area/treatment
c) are seeking to drive drug success (commercial or marketing) via stronger, mutually beneficial relationships with customers/external stakeholders (and a unified, not fractured approach)
d) need deep insights and advice to drive their business efforts
e) are constrained by time/resources (small teams) and multiple priorities
Logo Text
JOLT: High Tech, High Touch, High Science
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We need versions both with and without the tagline (High Tech, High Touch, High Science).
Design should be:
• More modern than classic
• More mature than youthful
• Equally sophisticated as playful
• Not feminine or masculine
• Slightly more luxurious than economical
• Slightly more geometric than organic
• Slightly more abstract than literal
Nice to have
- We'd like to see color incorporated in a few different ways. Not necessarily numerous colors in one logo, but versions with different colors.