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Spiritgirl Activewear Re-branding
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This customer received 347 logo designs from 130 designers. They chose this logo design from vinch std as the winning design.
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US$150
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347 designs
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130 designers
Logo Design Brief
Spiritgirl is a Cape Town based activewear brand that specializes in yoga and surf wear made from recycled materials. We would like to move away from the headress and generic yogi completly and have a simplistic design that can still embody strength and power to help balance the word Spiritgirl.
https://www.spiritgirl.co.za/
Target Market(s)
Our audience is female between the ages of 16-50. Please see our website for reference and with current logo
Industry/Entity Type
Gym
Logo Text
Spiritgirl
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be simple. We like Fabletics & Lululemon type logo's
Modern, Bold & playful. Please submit designs in black and white.
Nice to have
- Waves, palm trees, recycled icon, sisterhood, earth elements, moon, sun, stars, goddess. (SIMPLIFIED)
Should not have
- We want to move away from our current logo with girl with Indian headdress on in seating position. No lotus flowers please.
PLEASE NO MORE WOMEN SEATED IN PRAY POSITION. WE HAVE THIS IN OUR LOGO AND WANT TO MOVE AWAY FROM IT.
