• A$150

• 65 designs

• 41 designers

---

Logo Design Brief

Screaming Wolf is our new product line and includes beach ware (mens swim shorts, womens bikinis/one piece/two piece suits), sun & skin protection (sunscreen, tanning foam, applicators, hats, towels), beach footwear (thongs/sandals).

We need a logo (two colour maximum) that conveys "the inner wolf" being set free in the consumer, as our brand is all about expressing yourself, having a strong and free mentality and not following the norm.

We have begun production and the next step is for our branding to really stand out. The two colours and fonts are not 100% set, but we are looking for something bold and daring to be a statement piece on the label or garments. At the same time showing some elegance would be a nice touch.

Initial thoughts were gray & mauve but we are open to the designers suggestions (see attachment for initial concept).

Target Market(s)

18-35 year olds

Logo Text

Screaming Wolf

---

Logo styles of interest

---

Font styles to use

---

Colors

Colors selected by the customer to be used in the logo design:

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Wolf icon/element

Nice to have

• Elegance

---

Files