Whisky Distillery Logo development (Kinglake Distillery)

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This customer received 53 logo designs from 27 designers. They chose this logo design from imukha as the winning design.
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Logo Design Brief
We already have a company name logo (attached ) but we would like to expand this into a more complete logo, sort of like a badge. Primarily with some sort of border, but could also include whisky distillery related designs....BUT it should be simply and striking. Our existing name logo (which should be the central part of this new design) is based on an Australian 'handmade' theme....and is made to look like corrugated iron. New design should follow this theme.
This new design is mainly to be used on merchandise.
I have attached two logo's one with more detail, happy for this design to include either. I have also included a company 'pattern' that could also be used but not essential.
To explain, I have attached a logo for another company..Cafe Snesko....We had the text logo but someone expanded it into a 'badge' style. Shouldn't look the same..just to illustrate my meaning.
Target Market(s)
Young craft spirit drinkers plus whisky enthusiasts
Logo Text
Kinglake distillery
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- excessive detail