Ogun Manufacturing Inc. New Business Logo Required
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This customer received 61 logo designs from 20 designers. They chose this logo design from Anabia 2 as the winning design.
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Logo Design Brief
We require a new logo with a ‘similar’ design to our current Lennox logo, for use on letterhead, social media, marketing material and so on. Ogun is a new branch (business) under our parent Lennox Welding company. (see logo examples attached).
Lennox logo will not change however we require a logo for Ogun
We’d like the ‘Ogun’ name to be Pantone colour 294-c (slight colour variations would be ok) / our logo must contain at least 1 red maple leaf (max 2) / & use black font for both ‘Manufacturing Inc, / Excellence In Equipment’
Target Market(s)
Energy, Fabrication, heavy equipment, manufacturing, big rigs, design and fabrication
Industry/Entity Type
Manufacturing
Logo Text
see info attached (Ogun - very rough example)
Logo styles of interest
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We require a new logo with a ‘similar’ design to our current Lennox logo, for use on letterhead, social media, marketing material and so on. Ogun is a new branch (business) under our parent Lennox Welding company. (see logo examples attached).
Lennox logo will not change however we require a logo for Ogun
We’d like the ‘Ogun’ name to be Pantone colour 294-c (slight colour variations would be ok) / our logo must contain at least 1 red maple leaf (max 2) / & use black font for both ‘Manufacturing Inc, / Excellence In Equipment’
Nice to have
- Script font - bold features, male dominated industry therefore a more masculine appeal
Should not have
- Additional wording other than requirement listed above