OUTDOOR BILLBOARD COMPANY needs perfect logo

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This customer received 191 logo designs from 64 designers. They chose this logo design from Djamdesign as the winning design.
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We need a logo design for our new outdoor billboard company called "DRIVE OUTDOOR." Our billboards will be located primarily along busy Interstate and Highway roadways in the Wisconsin and eventually the Midwest at large. Our business concept/story is: Accelerating business opportunity by 'driving' customer traffic through the most impressive arsenal of billboard displays on the market. We want the logo to be clean, cool, and convey that we are a driven company with a mission to drive business to our clients. . The color scheme should include mostly red, black and white. We would like the full company name "Drive Outdoor" to be part of the logo, but want the word "Drive" to stand out. We plan on using the full logo on our website, letterhead, business cards, company shirts, etc.. In addition, each of our billboards will have a logo imprint on the bottom of the billboard face (SEE ATTACHED EXAMPLE), so depending on what the full logo looks like at a distance, we may need the ability to pull the "Drive" part of the logo out to use on the billboard imprints.d company called "D
Target Market(s)
Business owners/entities looking to "drive" up revenues and customer/brand recognition by utilizing a highly effective advertising media
Industry/Entity Type
Advertising
Logo Text
"Drive Outdoor"
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Logo must have red, white, and black (or gray) color scheme. The word "Drive" must stand out in your design and be in an easy to read, modern, unique font. Must get the idea that we are a billboard company.. The logo must portray the idea of "drive" (i.e. you're driving your car when you pass by the billboards, we want to drive business to our clients, we are a driven company).
Nice to have
- A billboard somewhere in the design. Symbols in the design that portray drive
Should not have
- We do not want a really boring, basic design. We want a logo that sets us apart from the old, traditional billboard companies