Athleisure, Casual-Fitness apparel, and Nutrition company seeking a dope logo!

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This customer received 54 logo designs from 32 designers. They chose this logo design from Darmo_art as the winning design.
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Logo Design Brief
I need a logo design for a new company started in Philadelphia called "Barely Fit Co." This company seeks to empower the world's "okayest" fitness enthusiasts who have a deep passion for working out - but it's not their 9-5 job nor first priority in life. Highest quality of apparel, made to blend with your most casual or most athletic lifestyle! I want to see designs using the colors Black, White, Deep Royal Blues, or Dessert-Sand clay colors. Any combination of those, whether all or only some colors are used. The final design should communicate having a Passion for Fitness while staying in style!
Target Market(s)
All sexes between the ages of 16-40, who have a passion for Health, Fitness, and Fashion
Industry/Entity Type
Fashion
Logo Text
Barely Fit Co.
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Eye-catching color schemes within a logo that makes others want to inquire about our products. Create envy within other brands through powerful fonts, brush strokes, or images that make the competition wish they had a logo as good as ours! Bold lettering, but not obnoxious, yet portraying strength.
Should not have
- Flamboyant colors, bubbly letters, comical images, or any features that would portray a company that makes "cheap" products.