Apparitions clothing brand logo

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This customer received 89 logo designs from 31 designers. They chose this logo design from Bronte Creative Design as the winning design.
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Logo Design Brief
Apparitions is a start-up alternative clothing brand. We offer clothing for men and women but also include unisex options. I created this for the "lost souls" in the fashion industry as I wanted to wear what was fashion-forward but in an edgy way. I wanted to give full creative freedom on this but based around some kind of ghost or ghostlike image. I attached what I was using on social media right now that I created in an editing app. It doesn't need to be included in any way but might give inspiration.
Target Market(s)
Young Adults
Industry/Entity Type
Fashion
Logo Text
Apparitions
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Ghost or Ghostlike image