• A$200

• 61 designs

• 13 designers

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Logo Design Brief

Spencer Jane Design is a New Zealand based business which designs and manufactures stylish, cutting edge jewellery and homewares. We currently sell our jewellery online and through retail distributors in New Zealand and are in the process of launching our new homewares (floor art made from lino) range. You can view some of our jewellery designs at www.spencerjanedesign.com

We need a new logo that will appeal to our target market of primarily female buyers, age 25-45, mid-high income earners who are stylish, modern and like to be trendsetters. The logo shouldn’t be too flowery or girly but the S, J and D could possibly be emphasized so that they can be used on their own. Our products are sold online, so the logo needs to appeal to international, as well as NZ buyers.

The logo will be used in a variety of media, including online (website, Facebook), fliers, point of sale display, gift vouchers, stationery and product labeling.

Target Market(s)

primarily female 25-45, trendsetters

Industry/Entity Type

Business

Logo Text

Spencer Jane Design (business name), Stylish accessories for you and your home. (tagline)

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.