Salad Dressing label for gourmet food business.

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This customer received 22 label designs from 7 designers. They chose this label design from 68_Design as the winning design.
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Label Design Brief
We have been producing condiments from traditional recipes for over 50 years. It's time for the Salad Dressing range to have an overhaul. Each one of our ranges (Mustard, Simmer Sauce, Jam, Chocolate Sauce etc) has a unique bottle and label but we would like our branding to be identified across the entire range. We mainly sell to delicatessens, gift stores, hamper businesses, gourmet food stores, tourism destinations, cafes.
www.treatfactory.com.au
Updates
Low designer entries
Target Market(s)
Gourmet food stores, deli, hampers, gift stores
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Label design to fit 250ml dorica bottle.
Foil - Perhaps in border or logo
This is a range of 10 dressings and expanding. Product name, ingredients, NIPS and COO's, the barcode will be overprinted on a thermal printer.
Nice to have
- Serving suggestions
Have elements that tie in with our lines.
Salad Dressings (tall bottle) as per photos attached
We like the Sample Dressings photo attached, Spiced Pear and Ginger. We like the silver foil (but we would like gold) border and in the picture on the label. Perhaps the logo could go here with gold foil? I don't mind the green as it represents fresh salad.
We would like the finished product to represent established quality and authenticity. Product cooked from traditional recipes but would like the look to be relevant to modern times with an interesting, delicious must-try look.
Should not have
- Should not look like a supermarket product.