• £130

• 42 designs

• 25 designers

Mascot Design Brief

We want a cartoon mascot designed for our startup mobile app. It is an accounting app for small merchants which we are gamifying and developing a more distinct brand for. We have settled on the animal and style, as set out in the list below. PLEASE ALSO LOOK AT THE MASCOTS IN THE SUPPORTING DOCUMENT FOR GUIDANCE AND INSPIRATION ON THE STYLE OF CHARACTER WE ARE LOOKING FOR: https://docs.google.com/document/d/1djQnNAoFCEHEps7mayugLpESz1yq5IXEoAiqHK3mwMc/edit

- The animal will be an elephant and he will be standing on two legs
- The elephant will be light blue
- He will be a friend and a business advisor to our users
- The style of the mascot would be minimalistic
- He will look young and cute (maybe short legs)
- He will have tusks
- He will look smart (maybe add tie or glasses or something else)
- The main thing to focus on will be his eyes and his mouth, as they will be the main forms of expressing his personality and moods
- He will have a fun, likeable and playful personality

We will first create a front profile and side profile for the mascot, and there may be future follow-on work projects to create more poses, contexts and moods for the mascot.

Updates

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