Global Financial Advisory Firm Seeking Timeless, Classic Logo

Want to win a job like this?
This customer received 27 graphic designs from 8 designers. They chose this graphic design from Elizaveta M as the winning design.
Join for free Find Design JobsGraphic Design Brief
We are a newly incorporated, women-owned financial advisory firm "H&S Advisory Ltd." based in Calgary, Alberta, Canada. My partner and I have previous experience in investment banking / capital markets. We provide corporate advisory services typically for middle-market private and public companies seeking strategic advisory/ M&A/ financing/ IR/ etc. We are industry agnostic and would like to portray ourselves as a firm that can provide flexible and professional financial services globally. We are open to ideas, but want a logo that is easy to read, classic, timeless, we are open to colors but likely prefer black and white. The final design should communicate trust, professionalism, global reach, financial safety, and growth.
We already have a potential draft logo but are very much open to any new ideas, modifications, etc. I know the draft logo is not centered, some areas are stretched, etc. but wanted to share it to give you an idea. We would consider purchasing something that is totally different, or something that is very similar but more polished.
Thanks so much, looking forward to it!
Target Market(s)
Typically middle-market private companies and smaller size public companies, industry and geographically agnostic.
Industry/Entity Type
Finance
Font styles to use
Other font styles liked:
- We like the font Manhattan or similar
Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Look professional, trustworthy, timeless (no colors that might feel outdated in a few years), classic, easy to read, global
Nice to have
- potentially something feminine and professional, we want to be global, we are fully bilingual (french and english) and speak various other languages on a conversational level so we potentially want a logo that is inclusive of different geographies