• US$100

• 17 designs

• 6 designers

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Graphic Design Brief

The name of our new dark rum will be Age of Sail Dark Rum

Our rum is 80 Proof 40% Alc. by Vol. and the size of the bottle will be a 750ml.

Target Market(s)

Rum lovers and people who like to enjoy mixed cocktails that require a stronger rum

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Requirements

Must have

• Rum originates from the Caribbean and it's associated with ocean, pirates, treasures, battles, ships, caves. We don't want the label to be too heavily focused on a big pirate and treasure images as there are so many out there or just with a single sailing ship, but rather a combination of these elements.
  Age of Sail is when modern trade began via ocean in ships and there was warfare among pirates trying to steal the goods.

Nice to have

• The design can have an element of the battle, maybe swords or canons, a background of a sail or a subtle pirate symbol, face, hat, hook, ocean waves. It can have an element of mystery, elegance, depth.

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Files

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