• US$150

• 97 designs

• 33 designers

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Logo Design Brief

We require a logo for a new company that invests into technology start-ups (a venture capital fund).

The name of this new investment company is "10x Founders". Behind this company is a group of founders and investors, and we will support the best entrepreneurs (and their start-up companies) who want to change the future with bold ideas and creativity. We aim to make the smartest investments into future technologies and pick the founders of the next Facebook and Google.

Our target audience are primarily founders of technology start-ups; these are creatives, technology enthusiasts, ambitious yet friendly people.

The logo should either contain the entire name “10x Founders”, or it could be an abbreviated version with just “10x” (or alternatively “10x F” or “10xF”).

The logo should be modern and minimalistic. It could be just a word mark, but it could also contain a graphical/pictorial element.

Other logo characteristics and brand values are: smart, clever, energetic, dynamic, ambitious, bold, adventurous, exciting.

We prefer the colours green, blue, and maybe some black/grey (in that order). However, we would also be interested in unconventional, fresher/stronger colours and colour combinations.

(Attached three examples: 1 - ‘atomico’ - quite minimalistic, so this could be one direction, but not exciting, dynamic, and ambitious enough; 2 - ‘CHERRY’ - very unconventional/interesting, but lacking any sort of graphical logo element; 3 - ‘Amazon Music’ - has a very nice colour type which could work for both the conventional as well as the unconventional logo version; 4 - ‘Flink’ - a nice version, more along the lines of the CHERRY logo, a bit unconventional rather than just minimalistic)

Target Market(s)

Our target audience are primarily founders of technology start-ups; these are creatives, technology enthusiasts, ambitious yet friendly people.

Industry/Entity Type

Startup

Logo Text

Alternatives: “10x Founders”; “10x”; “10x F”; “10xF”

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• As described in the brief above, we would potentially be interested in exploring two different styles: one being slightly more ‘standard’, in the colours green/blue; and the other style could be quite unconventional, with stronger colours and much more calling for attention.

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Files

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