Tru Design Logo - Architectural Firm Branding Redesign

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This customer received 143 logo designs from 64 designers. They chose this logo design from wonderland as the winning design.
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Logo Design Brief
We have an existing logo and we want to re-design the logo and brand to focus more on commercial and luxury residential clients. We want to make it clear that we are an Architectural and Interior Design Firm. Would like to have a minimalist building as part of the logo.
Our current logo has two dots above the U - these do not have to be there. We are open to lots of different ideas and don't have anything specific in mind other than it needs to be modern/contemporary and be directed toward clients that need either commercial or luxury residential building and interior design
Target Market(s)
Commercial Building clients - Industrial, Manufacturing, Office, Schools, Medical Office
Luxury Residential Clients
Industry/Entity Type
Architecture
Logo Text
Tru Design / Architectural and Interior Design Firm
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be clear that we are an Architecture and Interior Design Firm.
Must be easy to add to our drawings and other marketing info, must be easy to read when printed in black and white
Nice to have
- Some kind of a building/piece of building that works with name/industry