• US$520

• 14 designs

• 5 designers

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WooCommerce Design Brief

We need a WooCommerce site design that reflects our personality as makers and resonates with our buyers (predominately female inspired by "farmhouse"-chic home decor). The heart of the site/design needs to be the product "configuration" page where buyers can essentially build and customize their product prior to adding it to their cart or checking out. We need to eliminate confusion for the buyers regarding their font selection, word choice, color selection, etc. Our company is called Panhandle Mercantile (or PanMerc) and family, the beach and values (1000's of 5 star reviews, dedicated customer support, high quality products and quick turn-around times) are integrated throughout our brand. You can find us on social at @panhandlemercantile to get a better idea of the look, feel and "vibe" we are shooting for.

For our site and products, we'll need a product page that is more like something you'd see on VistaPrint or StickerMule (not in the sheer number of products) but in that a product is "configured" (size, material, color, etc) as it is ordered. Unique fonts and the ability to display those unique fonts to the customer as they are ordering/configuring their sign is paramount to the design and add to cart process.

Our site will also need to include other "areas" (not just a shop) where we can share resources (a "How to hang your sign" video) and pre-sale options like our existing font preview (panhandlemercantile.com/fonts)

Target Market(s)

Our buyers are predominately female (25 - 65). Like 90% female.

Coding

Coded - Design and coding required

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• It must have an elegant way for users to configure product options (custom font, size, paint color, etc) that gives buyers some confidence in what their product will look like when it arrives.

Nice to have

• It would be nice for categories or menu options to have some way that visually represents that category (i.e. - so we can help eliminate some confusion people can see what a name sign looks like versus a last name sign). I'm kind of thinking more along the "Hero Menu" kind of approach but I don't want it to be dominating the design.

Should not have

• Should not feel "techy". It needs to be elegant and easy to navigate but it shouldn't feel like you are ordering from Newegg or something.

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Files

Download all files - 4.1 MB