• US$150

• 137 designs

• 70 designers

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Logo Design Brief

Logo redesign for a pathology laboratory.

Style:
1. We want something playful and modern; but not too playful as the logo does need to communicate reliability, trustworthiness, accuracy.
2. We use digitization as part of our processes, so perhaps, "pixelation" as seen in the "paintbrush" image can be used. In a way, the two attached logos illustrate that with the use of the dots as a design element.

We like the 2 logos below, but would like to make them more customized to Pictor.

Font: Please use a font similar to the one in the PictorLabs image I attached.

Include the letter P and even the letter L. For example you can see that in the attached logo (titled PictorLabs-Logo) the P is in the middle and the "L" is illustrated with 3 dots. Be creative with the letter(s) integration.

Logo text should NOT be part of the logo design. However, the name "Pictor Labs" can be added as a tagline below the logo, as illustrated in the attached sample.

Color: please include one logo in just black/white; gray gradient is also ok. If you want to use color, please include a second logo with color. We prefer the color scheme in the attached samples with an additional accent color of tea, or green.

Thank you!

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