• US$400

• 194 designs

• 40 designers

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Advertisement Design Brief

We need an advertisement for the Super Lawyers annual publication, which will also be included in the Indianapolis Monthly, a widely-read, stylish city magazine.

We would like our advertisement to be clever, stylish, and unique. We hate looking like other law firms and want an ad that is original, unexpected, clever, or stylish. We DO NOT want something traditional, boring, or typical for law firms - we separate ourselves in our market by NOT acting like a traditional law firm.

Jeselskis Brinkerhoff and Joseph, LLC provides full-service legal representation to entrepreneurs, individuals, and companies for all of their business, employment and litigation needs.
We have included THREE different photo options in the attachments. Please use ONLY ONE in the ad.

BE SURE TO REVIEW THE ATTACHMENTS. WE HAVE INCLUDED OUR ADS FOR PRIOR YEARS, BUT WE WANT A TOTALLY DIFFERENT LOOK THIS YEAR!! PLEASE DO NOT PROVIDE SIMILAR ADS.

For more information, please visit our website: www.jbjlegal.com

Target Market(s)

Small business owners, individuals with employment law issues, entrepreneurs, other attorneys.

Industry/Entity Type

Legal

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• It must use our logo, our photo, and our tag line "The Name is Hard to Remember. The Results are Hard to Forget." 1. Use our full firm name of Jeselskis Brinkerhoff and Joseph, LLC2. Use our logo, attached AND our slogan - "THE NAME IS HARD TO REMEMBER. THE RESULTS ARE HARD TO FORGET." Please review the PDF attachments on the ad specs. The ad must follow the following requirements:• COLOR: Must be provided as CMYK, please convert if necessary. • IMAGES: All images must be precisely 300 dpi, placed at 100% to ensure print quality.• LOGOS: Preferred vector (.eps) format, (acceptable as high-res 300 dpi image).• TEXT: Should be editable within the ad. • SUPER LAWYERS REFERENCES: Please adhere to the attached advertising guidelines regarding the appropriate use of the Super Lawyers name, ad concepts and imagery.

Nice to have

• Highly stylized, memorable, upscale look. We really want to show our personality. We take our work seriously, but we don't take ourselves too seriously. Here are some other ads we like: https://digital.superlawyers.com/superlawyers/mdslrs20/MobilePagedReplica.action?pm=2&folio=26#pg26 https://digital.superlawyers.com/superlawyers/sxslrs20/MobilePagedReplica.action?pm=2&folio=4#pg4 https://www.google.com/url?sa=i&url=https%3A%2F%2Fwww.kubickidraper.com%2Fkd-named-top-law-firm-by-south-florida-legal-guide-and-several-attorneys-recognized-as-top-lawyers&psig=AOvVaw1s4CkCArO5A-IGom0J5YzR&ust=1639851021394000&source=images&cd=vfe&ved=0CAsQjRxqFwoTCOD77qa36_QCFQAAAAAdAAAAABAE https://digital.superlawyers.com/superlawyers/lxrs21/MobilePagedReplica.action?pm=2&folio=4#pg4 https://digital.superlawyers.com/superlawyers/mnslrs21/MobilePagedReplica.action?pm=2&folio=BC#pg68

Should not have

• Scales of justice, traditional law firm style, or other design features that are predictable in law firm advertising. We don't like clutter or narrative copy.

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Files

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