• £90

• 7 designs

• 3 designers

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Newsletter Design Brief

Napier is a B2B marketing agency that would love to hear from designers who have some creative ideas for our monthly newsletter.

Our audience is marketing professionals working at business-to-business companies, so they tend to be quite conservative: we need something professional, rather than crazy-mad funky.

Our website is the best guide to our style and we'd like the newsletter to reflect the website. You don't need to use any images from the website (apart from the Napier logo) and are welcome to suggest others (please confirm the licence for the images if you use any stock images).

It's important that the layout is clear, and it's easy to add headlines and summaries of the stories we publish in the newsletter.

Finally we have 2 sections of the newsletter (news from publications covering electronics and news about marketing). Some recipients receive both sections, others only receive one because they are not interested in the other.

We would like to have the design supplied in HTML. Existing template is supplied - don't feel you need to follow anything in this guide, but it is a good indication of length of headlines, etc.

Thank you. We're looking forward to seeing your cool designs!

Target Market(s)

Business to business marketing professionals

Industry/Entity Type

Marketing

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Font styles to use

Other font styles liked:

• Open Sans is our main font

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Same style as our website. Must be mobile responsive

Nice to have

• HTML code for the newslettedr.

Should not have

• Must be professional - not too funky (but you don't need to be boring)

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Files