• €310

• 49 designs

• 19 designers

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Logo Design Brief

A new cider company that is based in Ireland, called Fortress wants a logo based on a stylised reworking of a line drawing of an old fort that is a local land mark. The cyder will be produced in small batches, 50,000lt per annum would be a max in 1000lt IBC'S. Target market is middle class that can afford to pay a little more for premium product. Like the best wines, each year will be different flavour profile, depending on the weather and that is a good thing.

Target Market(s)

30-40 year old males that love great cider and will pay a premium for boutique, hand made, small batch, unique product. There are a few good smaller producers, but Bulmers has the lion share. Orchard Thieves is Heineken trying to tap into the market as a competitor. I think a small new brewery, 50,000lt per annum at full production is perfect.

Industry/Entity Type

Beverage / Alcohol

Logo Text

Fortress Cyder

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The outline of Charles Fort in a stylised fashion that is still recognizable as a star fort.

Should not have

• Shamrocks and Celtic knots

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Files

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