PolicyWand.com website re-design - modern engaging website creation
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This customer received 48 web designs from 15 designers. They chose this web design from Zanek as the winning design.
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Web Design Brief
We have an existing website. Www.PolicyWand.com - the content on the site and our widgets are custom built. But the layout and design of our site we just put there as we built the functionality around it. We want a new, bold, and modern design aimed at getting visitors to run a life insurance quote and ultimately apply. Our demographic is centered around those between the ages of 30-60. So we are looking at a complete site overhaul with better pictures, buttons, and an extremely modern design.
Target Market(s)
30-50 year olds
Industry/Entity Type
Life insurance
Coding
Coded - Design and coding required
Number of Pages Required
5+ page
Font styles to use
Other font styles liked:
- Rubik
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Matching color schemes from existing website. We have custom widgets on our site now and those must be . White space is important to make it simple for the user to navigate
Nice to have
- Same content - different more modern design
Should not have
- Colors outside of our current color scheme. Should NOT be too similar to our existing site.