Revised/ Refreshed Logo for well established hardware company
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This customer received 206 logo designs from 111 designers. They chose this logo design from Kemi as the winning design.
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Logo Design Brief
We are a well established company who sell and design a range of unique, wire and stainless steel products for residential and corporate use. Product range includes wire, balustrade and handrail fittings.
The business is under new ownership and we want to promote a more innovative and forward thinking image for our company. Part of this is a refreshed and modernised logo that communicates this.
We require a vector logo. The final design should convey, class, simplicity and sophistication. Our products are designed to enhance lifestyle whilst being safe, sturdy, functional, modern and beautiful.
We have a style guide (see attached). We do still like these colours and would like to incorporate some of them into our new logo. The new logo must be able to be easy to read, be able to be printed easily in colour and black and white and must be usable across all mediums i.e. web, print etc.
Updates
Slow in providing feedback
Gathering more feedback
Target Market(s)
builders, home designers and home owners
Industry/Entity Type
Hardware
Logo Text
AWR Solutions
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- colours as per style guide supplied
Nice to have
- clean, fresh, modern, quality appearance