News Media Rebrand - The Maine Wire (TheMaineWire.com)

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This customer received 125 logo designs from 48 designers. They chose this logo design from RikoAji as the winning design.
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Logo Design Brief
The Maine Wire is a news and current events blog focused on the state of Maine. We are seeking a designer to create an entirely new logo for the site as we revamp and grow. We will be using the logo for the website, socials, and merchandise. The successful designer may receive follow on work for other aspects of the project.
We are looking for designs that include "Maine Wire" and the shorthand "MW". You can look at the current site/logo at TheMaineWire.com. Color schemes should be blue and gold.
The brand will be brash, bold, sleek, conservative politically, and focused on muckraking / investigative reporting. We want a logo that can be used on social media, but also can stand as the masthead above political reporting.
Target Market(s)
Residents of Maine / New England, news consumers, men age 20-50
Industry/Entity Type
News Media
Logo Text
The Maine Wire
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must work as a banner head and a 250x250 logo (i.e. square and rectangle)
Nice to have
- I'd like to see versions with "Maine Wire" and "MW"
Should not have
- Project should not look like an old newspaper logo