• US$250

• 39 designs

• 17 designers

---

Logo Design Brief

The "Grow Squash" campaign will be a major multi-year fundraising initiative for US Squash, the national governing body of the sport of squash. We need a logo design to anchor the campaign brand and color scheme overall. The Grow Squash campaign is focused on building resources behind growth in 6 key areas: Access & Awareness; Women & Girls; Collegiate; Scholastic; Junior Squash; and Champions.

For the campaign design and logo, we would like to lean into the pun about "Grow Squash": even though squash is a sport, much of the campaign imagery will feature the growth of plants theme. We are open to integration of squash racquets or balls with the plant theme, as well as any creative variations on the growth theme (roots, shoots, plants, branches, trees, etc). After development of the primary logo; in the future we may develop connected sub-logos for each of the primary elements of the campaign.

The logo should NOT directly reference the current US Squash Logos (which are in the uploaded files below) - we would like the Grow Squash campaign brand to live independently from US Squash. We would like to use different colors instead of our regular red/white/blue; we want to incorporate green with this logo (to go along with the plant references), but we are very open to other colors as well.

Target Market(s)

Donors willing to support the sport of squash's growth initiatives - both for major gifts and smaller gifts from the broader community

Industry/Entity Type

Sports

Logo Text

Grow Squash

---

Logo styles of interest

---

Font styles to use

Other font styles liked:

• We've used 'Hyperwave Marker' for scripted designs in the past, but are open to other directions for this logo including going with more basic sans serif fonts

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Nice to have

• We are open to integration of squash racquets or balls with the plant theme, as well as any creative variations on the growth theme (roots, shoots, plants, branches, trees, etc). We want the design to feel modern, colorful, and playful. I also put a color palette that might be helpful (along with it being anchored by green) in the attached files.

---

Files

Download all files - 1.1 MB