Graphic Design for Hoody and Shirt

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This customer received 27 t-shirt designs from 14 designers. They chose this t-shirt design from guruntool as the winning design.
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T-shirt Design Brief
Our company is a scaffolding contractor in Calgary, AB Canada.
We like to provide retail quality branded clothing to customers and employees that are cool and interesting rather than a piece of clothing with a boring logo. I need a design for a branded T/Shirt and Hoody that incorporates our logo and Company name as part of a design with imagery or graphics.
The target market for this design are construction workers ranging from 20 -45 primarily males, so we want the design to be cool and interesting. However the design needs to be tasteful and appropriate for all audiences.
Design Style would be similar to Surf & Skateboard Logos, like Billabong or Mountain culture like Patagonia or Canada Goose.
We want our Logo and/or Name to be prominent, but secondary to the artwork. The logo and fonts can be manipulated to meet the design objective
I need a simple design for the front left chest and the big art for the back of the hoody/T-Shirt.
- The design needs to be able to be used for silk-screening
- The copy we would want is: Armour Equipment, Scaffolding Co., Est. 1961, Calgary, AB. You can see through many examples online how this copy can be incorporated into a retail look.
- We live in Calgary which is close to the mountains, so background can be snow capped mountains, pine trees, Sunshine, Prairies, etc.
- You can incorporate scaffolding as part of the design either prominently or subtly.
- You can incorporate the city of Calgary Skyline
Target Market(s)
Construction, Males 20-50
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- No skulls or dark, agressive art