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Jupiter Defiant - Marketing/Merch Campaign
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This customer received 67 t-shirt designs from 21 designers. They chose this t-shirt design from Elmer G. Amante as the winning design.
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US$110
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67 designs
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21 designers
T-shirt Design Brief
We need a t-shirt design which will feature our most popular e-bike model, the Defiant from Jupiter Electric Bikes. Our last Designcrowd campaign gave us four amazing designs which our customers love so we want to add one (or possibly two) more for our showroom and online store. https://www.jupiterbike.com/defiant
Updates
We are using Bella & Canvas 3001 blanks for printing and the president of the company likes the heather blend which means darker colors for the most part. A dark heather gray or heather navy is a popular item for us so the design will need to work well in lighter color ink on dark material. We welcome other combinations of colors for lighter colored shirts but white printing on dark garment will be desired.
Added Wednesday, 22 February 2023
Target Market(s)
"Fat Tire Life" is a theme we considered for this model. The Defiant has 4" wide fat tires that can handle any terrain from trails to snow to sand. The bike is powerful and off-road ready and it is so much fun to ride. We have customers who range from everyday commuters using this bike to weekend riders.
Industry/Entity Type
Electric Bikes / E-Bikes / Outdoor Lifestyle / Sporting Equipment
Font styles to use
Other font styles liked:
- We love Helvetica like the next guy but don't want to limit the artist's creativity to try something new.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- This bike is fun to ride and we want a design that matches the feel of the bike. Check out jupiterbike.com/defiant for video inspiration. We want the Jupiter bike logo included somewhere in the design.
Nice to have
- These designs will be worn by people who love our brand and this will be an extension of the entire experience for them. We want the outdoor adventure experience or the urban thrill ride tied with our logo to push our brand. Surprise us with something we haven't even thought of.
Should not have
- Should not have a logo re-design. We like the logo that we have as-is. We are looking for great artwork and originality.
