• €190

• 167 designs

• 88 designers

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Logo Design Brief

We would like to create a logo which consist of the word "nicoia". The name nicoia is a reference to the town Nicoya in Costa Rica which is one of the 7 blue zones in the world, where people live much longer than in other regions.
The logo name should be accompanied by a symbol/ icon which could represent longevity or holistic beauty/health.
The symbol should be beautiful, interesting and somewhat mysterious, beaming energy and life. Or continuity and time.

The Nicoia name should be written in timeless modern font in lower case letters.
It should look provide the impression of a very upscale, balanced and harmonic product.

The name can be either integrated in the symbol or the symbol can be next or above the name.
The overall positioning of the logo and brand is high premium / luxury for a target group that is very affluent and highly health and beauty conscious.
Nicoia will provide a number of physician dispensed products and services in the beauty and aesthetics market. It is a B2B2C brand which physicians recommend to their patients
The first products are a skin care range and diet supplements.

The overall design should be very recognizable and should work internationally.
Loud and signal colors should be avoided.
The overall objective is to stick to colors that represent quality, value and luxury. except gold.
For example:
petrol blue, true purple, dark violet, emperor jade or pale jade with silver as a contrast color.

Target Market(s)

Affluent women 30-60 in urban areas - health & beauty conscious

Industry/Entity Type

Beauty / Medical Aesthetics

Logo Text

nicoia

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.