Global Motorcycle-Stunts Lifestyle Clothing Brand Representing Supermoto Riders
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This customer received 82 t-shirt designs from 21 designers. They chose this t-shirt design from hookstd as the winning design.
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T-shirt Design Brief
Hello, we require designs which can be printed or embroidered on Tee shirts, hoodies, tanktops, sweat pants, hats, socks etc.. incorporating our brand identity and personality.
Our brand is called Madstylemoto and focuses on lifestyle clothing in the motorcycle stunts niche. Our brand has a suave, badass personality bringing riders together and empowering them to push their limits and discover their unique mad-style ;)
The audience archetype we appeal to are: Talented, Funny, Charismatic, Suave, highly passionate, masculine, strong. Our Audience is 90% men and 10% female. We would love to see some designs that appeals to both genders. age range is 18-35.
The use of Typography designs are extremely effective with our audience. High resolution graphic designs are also really important with our audience. Our brand colors are primarily a reflective gold, Black, white and Grey. We like the use of skulls in our designs however we also like slightly abstract images that represent our brand identity. Within designs we like to have our name incorporated Madstylemoto.
Please check out both our website and Instagram, to help get a deep understanding of our brand personality before submitting a design, thankyou :)
(website) https://madstylemoto.com/
(Instagram) https://www.instagram.com/madstylemoto/
below I've included some design images which I like and hope to inspire you. Please acknowledge some of the designs I included are from other brands in my niche so do not copy their name or design. Also the 2 SVG files include the Madstylemoto logos.
Thanks, MSM team.
Target Market(s)
The audience archetype we appeal to are: Supermoto riders who like expressing themselves through stunts and creating engaging video content riding to share their passion for the sport. Descriptive attributes of our audience are; Talented, Funny, Charismatic, Suave, highly passionate, masculine, strong. Our Audience is 90% men and 10% female. We would love to see some designs that appeals to both genders. age range is 18-35.
Industry/Entity Type
Motorcycle stunt lifestyle clothing
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Typography Designs (cleverly designed text or taglines), Here are some phrases which to use in the Typography designs or incorporate into graphical designs: Built different, We Outside, I know how to crash, Could’ve gone much worse, crash dummy, Let’s break something, (Ride hard, crash harder), Close Call, Stunt Cock, Stunt Chicken, Stunt Dummy
Nice to have
- If you use skulls in your design please be creative as this is a saturated design concept. You could use wild Australian animals in the design such as a snake, kangaroo, crocodile. However if there is another wild animal that you think would suit a design concept better, use it! Try and be creative with the graphical designs and high quality.
Should not have
- don't over decorate the design, it needs to be readable/understandable from a short distance. Don't use too many off brand colours.