• €270

• 63 designs

• 30 designers

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Packaging Design Brief

We are a small start up in Switzerland with the focus on to-go/street food packaging products that have the FSC label, sustainable are are 100% swiss produced. Our success is mostly based on the design of our packaging. We are more expensive then the rest but one of our USP's is the unique design of our products.

This project is for our new product, a pizza box which will be sold to the whole sale and smaller businesses like pizza restaurants and so on. The pizza box will most likely be brown. Less color is more in this case.
Objective: Create an eye-catching pizza box design that blends modern style with deliciousness, appealing to both wholesale markets and individual businesses. Sustainablity does NOT have to be the focus of the design. More important is the creativity and getting that eye catching effect.

Important to not is, is that the design does not have to fit to our Corperate Design and can be independant with its design.

Design Ideas:
Funky & Trendy: innovative typography, and patterns for a contemporary look
Creative & Unique: Incorporate unexpected elements like abstract pizza art or quirky characters
High-Quality & Foody: Use food visuals to evoke the connetction to pizza
Modern Aesthetics: Balance sleek, minimal design with traditional pizza association
Pep & Energy: Infuse a lively, exciting energy into the design. Key-word: memorable

Key Messages:
Innovation in Pizza Packaging
Quality, Taste, and Cravings
Modern, Memorable Experience

Target Market(s)

Wholesale Markets and small businesses (restaurants, especially pizza restaurants)

Industry/Entity Type

Retail/Gastronomy

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• Icons or simple illustrations

Should not have

• English words, nothing relating to italy like the "classic" pizza boxes

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Files