Thompson Badminton Club

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Logo Design Brief
Thompson Badminton Club is looking for a new image. This image will be utilized for all platforms, team apparel, website, brochures and more.
We are looking to launch a totally new looking brand with a "TBC Academy" team that wil be developing alongside our main club team.
That said our logo will need to be fluent with a
full version: Thompson Badminton Club
Abbreviated: TBC
sister team: TBC Academy
We are hoping for something original, clarity(for both large and small print), printable in any/all colors, crisp and professional. When it comes to team apparel we want to be able to stick our full or abbreviated logos anywhere but be recognizable.
Our current logo we do enjoy, but something about it is too much and too busy. Also doesn't look as good with that many colors.
We reside in Manitoba, Canada. We are the ONLY badminton club in the Northern region of our province. We are the furthest North you can go in our province before you need to fly or train. Our province colors are black/yellow as primaries and sometimes highlights of a 3rd color(white or red). We reside in boreal forest territory and have long winters. I imagine a racket/net would be too busy given the strings, therefor difficult to print. So most badminton clubs to have logos that resemble the classic feather shuttle. Our hope if that is can have a unique and orginal look that sets it above the rest.
We have attached our current logo we are wanting to walk away from. We have also attached a few other logos that we do enjoy for their originality. We are not looking to copy these but simply show a couple we have enjoyed to see and are not your typical everyday logo
Target Market(s)
From Amateur to Elite Athletes. Ages 10-35
Industry/Entity Type
Sports
Logo Text
Thompson Badminton Club, TBC, TBC Academy
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Full logo version but must be able to abbreviate in some creative way for smaller items.
Nice to have
- resemble our Province in some way. Whether that is the Team Manitoba colors or something that resembles "North" in a clever way.
Should not have
- typical "club name" with shuttlecock above. Every club had this. it would be nice if the "shuttle" or main logo design was intigrated together maybe?