SPICE LABEL DESIGN FOR A TASTY DRY RUB! (chicken, ribs, wings)

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This customer received 49 label designs from 23 designers. They chose this label design from Fajr. as the winning design.
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Label Design Brief
Looking for a fun/creative/edgy label for a spice jar! The label will be rectangular (exact size tbd - but approximately 1.2" W X 3" H).
This spice is a dry rub blend of 14 EPIC spices, to be used on chicken, chicken wings, ribs, etc.
Copywritting on the label to be;
Bri LC's Bomb BBQ Rub
A blend of 14 UNBRILEIVABLE spices
*Note the word "unbrileivabe" is spelt incorectly on purpose for a play a words with "bri". Please use a different color font for "bri" within the word.
Also would like "Bri LC's" to be prominent
Looking for an illustration/design that is fun/creative/catchy/edgy/appealing! While still keeping the design appealing to higher end markets. Have fun with it and think outside of the box!! :)
Target Market(s)
People who enjoy cooking, young adults and adults, display at restaurants or retail markets
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.