HofstetterX > Hofstetters digital transformation
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This customer received 24 logo designs from 7 designers. They chose this logo design from JohnnyCactus as the winning design.
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Logo Design Brief
As the results of the competition have not been satisfactory so far, we had to come up with a redesign ourselves. What we want now is to take the elements shown in the small red logo file (derived from the Swiss flag and elements of the cloud and AI). The white cross of the Swiss flag has to be turned 45 degrees (like an X) and the cloud and the lines under it have to be adjusted accordingly. Then, for the large logo, we take the HOFSTETTER lettering and add it in a 45 degree turn (the cross looking like an X and showing the cloud and lines as in the small logo).
Target Market(s)
B2B
Logo Text
HofstetterX and picture
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- DIN Alternate Bold
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- as per the attachment draft deigns