• US$300

• 453 designs

• 181 designers

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Logo Design Brief

We need a logo and color palette designed for our company - advnce. This will be used for the basis of our website and marketing materials. advnce is a Human Performance media, investment, and advisory platform. Our focus is on the intersection of human performance and business/investment. Human Performance is broadly defined to include businesses that touch sports, athletic performance, fitness, wellness (incl. mental acuity), and health (incl. longevity/health span).

We would like the logo to be the name of the business - advnce (in lower case letters). Were are also open to including an icon along with the name, but would want to see it as next the name. The idea with that icon would be that it could potentially be used stand-alone (to represent/associate with the brand) or with the name. See examples attached - note that we used an AI tool to generate some initial ideas and concept work around the name. A lot of these images are similar, but we really like image4 (just text in a box with the black background).

The above is to help inform what we like and what we are going for, but we are certainly open to creative input and ideas outside of the guidelines and examples we provided above.

Target Market(s)

executives, investors, entrepreneurs, practitioners, athletes, investors and generally anyone interested in how business and investment interact with the human performance ecosystem

Industry/Entity Type

media

Logo Text

advnce

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• word mark style logo - lowercase lettering for the name; needs to look good on a white background; file pack must include a .dst file

Nice to have

• icon to accompany the logo (to the left of the logo)

Should not have

• red tones; soft colors; no gradients

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Files

Download all files - 0.3 MB