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Logo Required for Magical Fantasy Themed Bakery
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This customer received 156 logo designs from 82 designers. They chose this logo design from WhiteRabbit Creative as the winning design.
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Logo Design Brief
We're due to be opening a shop in the near future and we need a logo designing. We'll also probably need some other design work doing but the logo is the first step!
The shop will be a dark, moody, magical fantasy themed bakery - selling cookies, brownies, cakes and all that good stuff! We're basically thinking "if Disney, Wonka and Harry Potter had a bakery... this is how it would look".
Colour wise we're looking at a gold lettering on a dark grey background with possible dark blue / dark purple accent colours.
A Victorian / vintage kind of style but still has a modernity / simplicity that the logo could be used on other merchandise or embroidered. "Enchants", "Against" and "Sunroll" are pretty good examples of fonts that has a vintage vibe without being overly fussy.
Whilst it's a magical theme, it's not childish or playful. As a theme we're open to subtle dragon details but not obvious dragons. No rabbits in hats, wizard hats, skulls, devils/horned goats or black cats please. It's a magical theme not a magic shop!
The logo needs to work in both horizontal and portrait formats. Ideally it needs some sort of stand alone icon along with the name/text.
Winning designer MUST be able to supply the logo in .ai / .eps formats with any font names used.
Updates
Hello Designers!
Thank you for your logo submissions... there are a few good ideas but the majority aren't really hitting the mark I'm afraid. I'm not seeing much in the way of vintage / Victorian styling - I've added quite a few examples of work we like, so it would be great to see more like that.
The word absolutely has to be Snickerwoodles - NOT Snicker Woodles. It cannot be split.
At the moment, there's not really a logo that I love. There are a few that are decent but not really making me excited. I think this is largely because so far, they're either a bit basic OR they focus on baking items (whisks, cupcakes, bread) which are not part of the brief. Also, the dragon side of things should be subtle NOT obviously a dragon. There are way too many logos with very obvious dragons - the brief specifically stated SUBTLE dragon imagery.
Sorry to be a bit negative - hopefully this will help. Please ask if you have any questions.
Thanks :)
Added Monday, July 15, 2024
Industry/Entity Type
Food
Logo Text
Snickerwoodles (must be one word not split)
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A vintage / victorian style vibe to it. Dark grey background. Gold text. Do NOT split the word Snickerwoodles.
Nice to have
- Dragon elements (scales for instance) or very subtle dragon iconography.
Should not have
- AI generated elements. Wizard hats, devils/demons, cats, or rabbits in top hats.
