• €110

• 385 designs

• 154 designers

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Logo Design Brief

Your task will be to design the logo for a new brand of supplements. Target customers are Gen Zers, 16-30 years of age so it has to be appealing to that group. The brand is called VTAMIN. We will offer high quality, made in Switzerland, affordable and convenient supplements that support various challenges of Gen Z (like sleep, energy, studying, stress etc). We like minimalist design with catchy colors. The design should evoke high quality and trust, but at the same time should be playful to ensure appeal to GenZ. The logo should also convey innovation and techy-ness. We'd like the logo to be simple yet visually catchy. We like as example the VOOST logo (https://www.voostvitamin.com/products). I'd like the logo to have an element which can be used as a logo (like in VOOST they have the O with 2 dots on top). For example, V+TAMIN and the logo is V+. The plus could be in superscript and then the V+ (plus in superscript) becomes the logo. Plus is interesting because it can be associated with Switzerland and with the health-related cross.

Target Market(s)

Gen Zers, studemts, young professionals, casual gamers

Industry/Entity Type

Vitamins and Supplements

Logo Text

VTAMIN

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Logo full name + Logo single letter (like in the description above)

Nice to have

• I'd like to make the letter "A" in VTAMIN stand out as a mountain peak. The "+" can still be included creatively. But now the focus should be on "A"