• A$160

• 50 designs

• 6 designers

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Logo Design Brief

Request for Logo Redesign: Geraldton Softball Association
The Geraldton Softball Association (GSA) is seeking a fresh and modern logo design to replace our existing 20-year-old logo. Our association encompasses both softball and tee-ball divisions, catering to players of all ages.
Existing Logo: Attached

- Colors: Blue Yellow Green but open to ideas
- Elements: open to ideas
Design Brief:
We are open to innovative ideas but would like to maintain a connection to our existing colors. The new logo should:
1. Incorporate elements representing both softball and tee-ball divisions.
2. Appeal to a wide age range, from juniors to seniors.
3. Convey a sense of community, sportsmanship, and fun.
4. Be versatile for use on various platforms (uniforms, merchandise, website, social media).
Design Requirements:
- Vector format (AI or EPS)
- Colour palette (including Pantone and RGB values)
- Reversed (white or light-colored) version for dark backgrounds
- Horizontal and stacked versions for flexibility
Inspiration:
- Modern sports logos
- Softball and tee-ball equipment
- Geraldton's coastal location (optional)
Timeline:
- As soon as possible
Please provide:
1. Design options
We look forward to reviewing your creative designs.
-------------------Update --------------------------------------------
We'd love to see elements that specifically reflect Geraldton's identity, making the logo more distinctive and meaningful.
Some ideas to explore:
- Incorporating the iconic red and white lighthouse
- Ocean/wave elements, symbolising Geraldton's coastal location
- Bendy trees, characteristic of the region's windy landscape
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Thank you,
Kerri Jefferies
GSA Secretary

Target Market(s)

Target from ages 3 - 99 both male and female

Logo Text

Geradton Softball Association (GSA)

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Essence of Geraldton. Showing diversity both male and female children and adult's with a coastal feel

Nice to have

• ideas to explore: -Aboriginal influence. Incorporating the iconic red and white lighthouse - Ocean/wave elements, symbolising Geraldton's coastal location - Bendy trees, characteristic of the region's windy landscape to capture the essence of Geraldton.

Should not have

• The essence of Geraldton, Showing diversity both male and female children and adult's playing softball, pitching. hitting, running

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Files

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