Luxury home downsizing and decluttering business needs a logo design

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This customer received 347 logo designs from 92 designers. They chose this logo design from Silkyluss as the winning design.
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We need a logo design for a new business called, 'Love it or Leave it'. Our business provides a premium service for end-to-end home downsizing, relocation, decluttering and organising . The main customer segment is wealthy older people.
We would like to see designs that indicate luxury with minimalist, simple lines and shapes.
Updates
Gathering more feedback
Target Market(s)
Target market is wealthy, middle-aged and older people
Industry/Entity Type
luxury serivce industry
Logo Text
Love it or Leave it
Logo styles of interest
Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Other font styles liked:
- Bruney — Classy Ligature Font
Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- My project must have the words 'Love it or Leave it'. It must also be black and white only, no other colours please.
Nice to have
- I would like to see sans serif fonts, a very simple graphic (try square or trianlge shape to represent a house) that inludes 'L L' with the full business name underneath
Should not have
- My project must not have love hearts