East African safari company needs a new logo design
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This customer received 177 logo designs from 86 designers. They chose this logo design from DesignBrush71 as the winning design.
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                            We are looking for a new logo design for a upmarket safari company based in East Africa.  Our company offers customized itineraries to premier wildlife viewing destinations.  Our goal is to deliver an African travel experience that's awe-inspiring and transformational.   
We would like a simple, modern design using earthy, neutral colours found in the African bush - khaki, brown, cream, sage green, grey.  We prefer a circular design that incorporates inspiration from nature but not images of African wildlife (lions, elephants, etc.) or animal prints (zebra stripes, leopard spots, etc.)  We like the idea of including an abstract yin yang to represent the balance found in nature.  Font should be modern and clean.  A couple of logos we like are attached.
                        
Target Market(s)
Affluent adventure travellers in US/Canada and Europe, age group 55-75
Industry/Entity Type
Travel & tourism
Logo Text
Avid Safari
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Circular design, nature theme, abstract yin-yang symbolizing nature's balance
 
Should not have
- No African animals or prints (zebra stripes, leopard spots)