• US$300

• 214 designs

• 90 designers

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Logo Design Brief

My wife and I are veterinarians opening a small/exotic animal practice in Illinois. We're nerds for bugs and our native plant life, and chose the name Monarch because we raise butterflies and their plants every summer. We want to communicate 'friendliness, warmth, and care for all stages of life.'
I will upload a logo I started myself, but we need help with making it more 'professional' and clean looking.
I drew the butterfly, and created the paw print in its wing. I like the idea of the 'abstract blob' in which the butterfly and text are sitting, and we really like the font, or something similar, but we don't know what the font is called.
We would like the 'Veterinary Clinic' letters to be larger/more prominent than Monarch so these will stand out on signage. You will see in the uploaded file that the text is inside a black rectangle, but this is only because I'm not graphically skilled enough to blend it in.
Also, we are open to different colors for the 'blob' - my wife suggested sage or forest green, but use your imagination. I am not married to my drawing of the butterfly, so any modifications, interpretations, or complete overhauls are welcome - I would like the paw print or something like it in the wing, to keep the veterinary theme tied in. If you can think of anything that might hint that we see birds, reptiles, rodents, all the better.

Target Market(s)

Clients who love their dogs, cats, chickens, parrots, rabbits, lizards, salamanders...

Industry/Entity Type

Veterinary

Logo Text

Monarch Veterinary Clinic

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Font styles to use

Other font styles liked:

• Please see the font in the uploaded image - I don't know what it's called but I like it

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A monarch butterfly, some connection to the veterinary world (eg paw print in wing), and the listed text in a font identical or close to the one shown

Nice to have

• My idea can be followed to a T (butterfly with text inside blob), or use your imagination to catch people's eye on a sign viewed from a busy street

Should not have

• Additional text

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Files