• €110

• 197 designs

• 90 designers

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Logo Design Brief

Haeven is an AI-driven app offering personalized, expert-backed guidance to help parents navigate the joys and challenges of raising children. The logo should reflect trust, care, and companionship, while subtly incorporating innovation and technology. It must resonate emotionally with parents without feeling overly mechanical.

Design Goals:
Convey trust, care, and emotional connection.
Highlight innovation subtly, keeping the focus on nurturing and support.
Create a design that is versatile and modern, adaptable to digital and print formats.

Design Guidelines:

Core Elements:
A parents hands cradling a baby's hand (baby hand on top, big hand under)
Optional tech-inspired touches like pixelation for a modern feel.

Style:
Approachable, warm, and professional.
Rounded shapes preferred for a nurturing feel.

Suggested palette:
Slate Blue: #7289AB
Dusty Pink: #9A7AA0
Cool Cyan: #00BCD4
Muted Teal: #A0CFD3
Ivory: #EFEFEF
Monochromatic options (e.g., black or white) are also welcome.

Versatility:
Ensure scalability for app icons, websites, and print materials.
Provide a simplified version for small-scale use.

Deliverables:
Posibility to simplify version for small-scale use.

Target Market(s)

Mothers and Fathers of children aged 0-12, globally, seeking reliable and modern parenting support.

Logo Text

Haeven

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Icon of a baby hand cradled by parents hand (see image as reference/inspiration)

Nice to have

• See project brief

Should not have

• See project brief

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