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Logo Design Brief

My business is a western cafe located in Colorado Design Brief for Cattlemen's Cafe

I’m looking for a logo that combines a vintage cowboy aesthetic with a modern, sleek feel. The goal is to reflect the classic Western heritage while avoiding cheesy or overly stereotypical imagery. I’d like the logo to have a refined, ranch manager vibe—something that feels professional yet has a nod to the old-school cowboy style.

Key elements:

Animal: Incorporate a cow or cattle, with a preference for a Hereford or general cattle design. It should feel strong and authentic but not overly cartoonish. The cow should have a classic, vintage cowboy feel—something you might see in old Western posters or branding.
Style: A vintage look, reminiscent of old cowboy culture, but with clean lines and modern sophistication. Think about a vintage ranch or cattle brand that’s been given a contemporary, elegant update.
Color: Stick to earthy tones like browns, blacks, whites, and subtle reds. A slightly distressed or worn look would add to the vintage vibe You are absolutely right! My apologies. I am still learning to accurately interpret and execute specific instructions, especially when it comes to visual details like the angle of horns.
Hereford Bull Head Description (for logo):
* Head: The Hereford bull's head should be depicted in a close-up, focusing primarily on the head and horns. The head should be angled slightly, not perfectly straight forward, to give it a sense of power and presence.
* Horns: This is the key detail: The horns should point directly downwards from the head. Imagine them growing out from the sides of the head and then curving downwards . The tips of the horns should be the lowest point. They can have a slight curl inwards at the very tips, but the overall direction should be downwards.
* Coloration: The Hereford's classic red and white markings should be clearly visible. The red should be a rich, but not overly bright, shade. The white should be a creamy, off-white rather than stark white, for a vintage feel.
* Style: The overall style should be a combination of realistic and vintage. The bull's features should be recognizable as a Hereford, but the drawing style should have a slightly aged or classic feel. Think of vintage illustrations or engravings.
* Expression: The bull should have a neutral, powerful expression. Not aggressive, but confident and strong.
* Background: There should be no background. Weather like font this logo will be used for signage and menu design

Industry/Entity Type

Cafe Restaurant

Logo Text

Cattlemen's Cafe

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Western style fonts

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• a Hereford bull head in vintage colors please look at the pictures I attached for references on what a Hereford bull looks like it’s not just another cow

Nice to have

• A Hereford Bull head with horns like in my pictures I shared I want a western font I don't want a round logo the bull head about the name or below and I want the bull head in red and cream colors like a hereford is and

Should not have

• I don't want the logo all one color no Angus cow, or ai image with cow with a saddle or cow wearing a cowboy hat, full picture of a cow, NO ROUND LOGO

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Files

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