NexMuv Logo Redesign and Rebranding
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This customer received 131 logo designs from 51 designers. They chose this logo design from BANI GD as the winning design.
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Logo Design Brief
NexMuv Logo Redesign Brief
NexMuv is the “Un-Van Line”—a modern, AI-powered logistics platform disrupting the traditional moving industry. We need a bold, tech-forward, and scalable logo that conveys trust, efficiency, and innovation while appealing to independent movers (B2I), corporate clients (B2B), and consumers (B2C). The design must be modern, professional, and future-proof, reflecting our AI-driven logistics and smart routing capabilities.
Design Requirements:
1. Typography:
• Clean, bold, modern sans-serif (e.g., Montserrat, Proxima Nova, Gotham).
• Avoid cursive or overly playful fonts.
2. Color Palette:
• Primary colors: Refined navy blue & orange (or a premium variant).
• Possible accents: Steel gray, electric blue, deep green for tech/innovation feel.
3. Iconography:
• Symbol should be unique and recognizable, not a generic moving truck.
• Should convey motion, connectivity, AI, or smart logistics (e.g., stylized “N,” movement lines, data-driven paths).
4. Scalability & Versatility:
• Must work on web, print, mobile apps, trucks, and social media.
• Needs a strong standalone icon for app icons and branding.
• Must function in monochrome, light, and dark backgrounds.
5. Brand Voice & Personality:
• Confident, bold, and disruptive (not another outdated moving company).
• Approachable yet premium—tech-first, logistics-second.
Deliverables:
• Primary Logo (wordmark + icon).
• Icon-Only Version (for app, website favicon, social media).
• Horizontal & Stacked Variants.
• Black & White / Monochrome Versions.
• Brand Guidelines (color codes, typography, usage rules).
The final design must be timeless, scalable, and innovative, positioning NexMuv as the future of moving and logistics.
Target Market(s)
Appeal to local professional movers, corporate clients, and direct consumers without feeling like a generic moving company.
Industry/Entity Type
Professional Moving and Storage
Logo Text
NexMuv
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We want something timeless, scalable, and unique—a brand identity that can support a billion-dollar business while speaking directly to local movers, corporate clients, and everyday customers. It needs to instantly convey trust, efficiency, and innovation. Would love to see concepts exploring subtle hidden meanings (like the arrow in FedEx) but in a way that screams AI-driven logistics. Let’s make NexMuv’s identity as innovative and bold as the company itself.
Should not have
- Do not use a European style truck in the styling
Payments
Total
US$150
Project Deadline
14 Feb 2025 16:46:51 UTCProject Upgrades
Bundled project(s)
- offering US$39 business card design to winner
- offering US$49 stationery design to winner