• £250

• 44 designs

• 21 designers

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Brochure Design Brief

Looking for a brand presentation for Village Wholefoods. A business with three stores in Hackney, Clapham and Kings Cross and two booming e-commerce sites www.wholefoodsbox.co.uk and www.natureshealthbox.co.uk.

The presentation should highlight the two online brands under the Village Wholefoods umbrella- NaturesHealthBox and WholefoodsBox- as well as Village Wholefoods itself.

The presentation should give an overview of the history of the business, how fast it is growing and highlight the potential for growth.

Starting as a family run store, Village Organic, in Hackney 7 years ago we have now expanded to 3 stores and 2 online sites with a turnover of 4m a year as well as collaborating with leading brands in the health foods sector such as Deliciously Ella, Tonys Chocolonelys, Bold Bean co and Huel.

The presentation should present us as a challenger to highstreet stores with a selective eye for incubating up and coming brands and providing high quality produce and products to our customer. It should also highlight the benefits of independent chains, we have communities around our stores of customers and brands.

Please include our positive attitude to sustainability: we run too-good-to-go in all our stores, have ecover refil stations, make our own juice out of wonky fruit and are selective in working with innivotive, ethical and eco-friendly brands.

Add a section on customer demographics. Mention that across our stores we have a wide range of customers: young professionals, gym/health consicious coming in for supplements & protein, young families focussed on healthy living buying baby food, fresh fruit & veg, young foodies.

We have plans to expand our London locations and would like this deck to help us compete with locations highstreet brands are fighting for. We also plan to start our own production facilities, making branded 'WholefoodsBox' storecupboard health foods.
Ideally encorporate the colours green and orange into the deck to match our logo. Please include some data on the health food sector, it is growing year on year, and customers wanting to shop local.

Please look at the attached pdf draft deck for more information on the business and do not hesitate to get in touch if you have any questions/require anything more from us.

Target Market(s)

Suppliers, financial constitutions, brands, investors

Industry/Entity Type

Retail

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Photos of the three stores, websites & their domain names

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Files

Download all files - 19.0 MB