• US$110

• 49 designs

• 22 designers

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Infographic Design Brief

Background:
I own Clarity Insurance Advocates. I am a health insurance Advocate (like an insurance agent on steriods).That means I help people get the most out of their insurance and offer help all along the way. I am looking to create a graphic that shows I have a system to help them at every step of their health insurance journey.

I am thinking of two models that might work.

Model 1:
A map or path
There are three sections of this path or map that represent the phases of the process: CHOOSE, USE and CRUISE.

CHOOSE – critical steps in choosing a health plan

USE – Make your plan less expensive and easier to use

CRUISE – Keep your plan running with peace of mind

Model 2:
Use the GPT navigation model to represent the way I help clients. GPS in this case would stand for the three phases of help I offer - G-Goal, P-Plan, S-Service

G- GOAL - Make sure you know what you want your plan to do.
P-PLAN - Give you a plan to reach your goal.
S-SERVICE - Provide interactive service at any point to make your plan work like it should.

Project:

Choose one of the models above - either the Path or the GPS model.

For the Clarity Path.
This would show the three sections of the path - Choose, Use, and Cruise
I picture a simple path in keeping with the business brand and name of Clarity. Maybe a dotten line over a topographic map or just simple dots to represent the steps that people may take.
I want to convey the idea that it is a continuous path and that they can enter at any time, so I think a circular model rather than a linear path would help people realize they can start wherever they are and not have to wait.

For the Clarity GPS model.
Create a graphic this would use the idea of a GPS navigation system but make it work for my insurance business with the new acronyms for GPS (Goal, Plan, Service). I want to convey that I can help them along their path and can always reach out to me for direction - just like a GPS.

I have attached my logo and a couple of models I have been using that you can reference. The Path models shown are linear, so please don't copy that idea. I want a circular path. Also feel free to use any colors or fonts that you think are appropriate for my brand. You do not need to follow the ideas that I have uploaded - they are for reference only. Please use your own creativity to present a model that represent the concept best.

Target Market(s)

Families that buy their own health insurance in Utah

Industry/Entity Type

Health Insurance

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Files

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