Logo Redesign for ILAMM – Meditation & Mindfulness Institute

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Logo Design Brief

We are looking to modernize our current logo (see attached) while keeping the tree as the central symbol. The tree represents presence, inner peace, equanimity, and the fruits of meditation and mindfulness practice, which are at the core of what we teach. These values are at the heart of our mission to help people throughout Latin America live with greater calm, love, and joy.

What we want:
✅ A modern, professional, warm logo that conveys trust, calm presence, peace and growth.
✅ A clean, minimal, and elegant style that works well across social media, website, and printed materials.
✅ Maintain a color palette compatible with #2951b2, our brand’s primary color used throughout our website and materials, while remaining open to suggestions for complementary colors that enhance freshness and harmony.
✅ The tree can be stylized or modernized for a more aesthetic, professional, and distinctive look.
✅ We would like you to propose a professional, modern sans-serif typeface for “ILAMM” that retains clarity and strength while adding warmth and uniqueness to our brand identity.

What we do not want:
🚫 Generic logos without warmth or identity.
🚫 Designs that look rigid or cold.
🚫 Complete departure from our current identity.
🚫 No images of people meditating or sitting cross-legged.
🚫 No Buddhist-related symbols, as our mindfulness and meditation teachings follow a secular, non-religious approach.

About ILAMM:
ILAMM (Instituto Latinoamericano de Meditación y Mindfulness) teaches and promotes meditation and mindfulness in Latin America through courses, certifications, and events that help people live with greater calm, presence, and well-being.

Target Audience:
Adults in Latin America interested in mindfulness, meditation, and personal well-being.

Deliverables:
• Full-color and monochrome versions.
• Editable files and high-resolution PNGs.
• Variations for light and dark backgrounds.

Target Market(s)

See project description

Industry/Entity Type

Mindfulness and meditation

Logo Text

ILAMM


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)


Font styles to use
Sans Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • See project description
Nice to have
  • See project description
Should not have
  • See project description

Files
PNG
Logo ILAMM - 400x100
Monday, June 30, 2025
Payments
1st place
US$150
Total
US$150

Project Deadline
07 Jul 2025 23:05:24 UTC
Language

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