• A$150

• 142 designs

• 69 designers

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Logo Design Brief

A logo designed to be used for Raise My Game. Will be used for the website www.raisemygame.au social media, and clothing.

About Raise My Game
Raise My Game provides affordable and effective online strength and conditioning services specifically for football players and teams across Australia. We cater to all levels, from grassroots to professional athletes, aiming to enhance performance through science-backed training plans focusing on strength, speed, agility, power development, injury prevention, and mobility. Our services are delivered via an app for tracking, expert videos, and team connectivity.

Target Audience
Individual football players (grassroots to professional)
Football teams (all levels)
Coaches and parents of football players
Located across Australia

Logo Purpose
To create a distinctive, memorable, and professional logo that visually represents Raise My Game's commitment to improving football performance through accessible online strength and conditioning. The logo should effectively communicate the brand's core values and attract its target audience.

Key Message / Feeling to Convey
The logo should evoke feelings of:
Professionalism: High-quality, expert-led training.
Strength & Performance: Focus on physical development and athletic improvement.
Dynamism & Growth: Forward-moving, progressive, and enabling players to "raise their game."
Accessibility: Online, affordable, and available to all levels.
Trustworthiness: Reliable and science-backed.

Desired Style / Tone
Modern: Contemporary and relevant to today's digital fitness landscape.
Athletic / Energetic: Reflecting movement, sport, and physical activity.
Strong / Bold: Conveys power and effectiveness.
Clean & Simple: Easily recognizable and scalable.

Elements to Consider
Imagery: Consider incorporating subtle or abstract elements related to football, strength, movement, or upward progression (e.g., a subtle football shape, an arrow, a dynamic curve, a strong, athletic figure). Avoid literal or overly complex illustrations.
Typography: Choose fonts that are legible, strong, and convey an athletic or modern feel.
Scalability: The logo must be effective and clear when scaled down for app icons, social media avatars, and website favicons, as well as when scaled up for larger applications like banners or apparel.
Versatility: Should work well in both full-color and single-color applications.

Color Preferences
Open to designer suggestions that align with the athletic, professional, and energetic feel of the brand. Consider colors often associated with sport, energy, trust, and growth. On the website there are greens and golden yellow but can change these or add in logo colours.

Target Market(s)

Individual football players (grassroots to professional) Football teams (all levels) Coaches and parents of football players Located across Australia

Industry/Entity Type

Sports, Fitness, Coaching

Logo Text

Raise My Game

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Should not have

• Complex images or clipart type images