Half Wrap Design for Dual Cab Toyota Hilux SR 4x4– ESO Surveyors Fleet Branding
Graphic Design Brief
Project Description:
ESO Surveyors is looking for a skilled graphic designer to create a half-wrap vehicle design for our fleet of Toyota Hilux SR 4x4 dual cab vehicles. The design should reflect our brand identity and be consistent with the visual style found on our website: https://esosurveyors.com.au.
Design Requirements:
• Half-wrap only: The design should cover the rear half of the vehicle, including both sides and the tailgate. The front half of the vehicle will remain unwrapped.
• Lid design: Include a top-down design element on the tray lid that is visible from aerial views (e.g., drone photography). This could be a logo, pattern, or bold branding element.
• Design must be clean, professional, and modern, suitable for a surveying company operating across construction and infrastructure projects.
• Incorporate ESO Surveyors’ logo, colour palette, and typography as seen on our brand guidelines.
• Include our website URL and optionally a tagline such as “The Infrastructure & Reality Capture Specialists.”
• Design should be eye-catching but not overly busy—clarity and legibility are key.
Vehicle Details:
• Model: Toyota Hilux SR 4x4 Dual Cab (2023/2024)
• Consider wrap constraints such as door handles, windows, curves, and tray lid contours.
Deliverables:
• Final wrap design files in vector format (AI, EPS, or PDF)
• Mock-ups showing the design on the vehicle from multiple angles (side, rear, top)
• Colour codes and font specifications
• Notes for installation and layout guidance
Inspiration:
Visit https://esosurveyors.com.au to understand our brand style. We want the vehicle to feel like a mobile extension of our website and corporate identity.
Audience:
Our fleet is seen daily by clients, contractors, and the public on construction sites and urban roads. The design should reinforce our reputation for precision, reliability, and professionalism.