• US$50

• 14 designs

• 6 designers

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Greeting Card Design Brief

We’re looking for a festive, full-color holiday card to send with client gifts this season. The design should convey warmth, appreciation, and the spirit of the season — non-religious and not Christmas-specific, with a winter or holiday theme that feels friendly, modern, and professional.

Card Specs

Size: 4.25” x 5.5” (single) or 8.5” x 5.5” (folded)

Orientation: May open horizontally or vertically (if horizontal, inside message should appear on one page)

Color palette: Doesn’t need to match brand colors — feel free to explore creative holiday palettes

Logos: Archatrak, Archasol, and StreetDeck logos should appear on the back; Archatrak logo can be incorporated or recolored to fit the design

Design Direction

Cover:

Holiday or winter-themed illustration or graphic (snowy, cozy, nature-inspired, or abstract seasonal imagery)

Must feel festive but not tied to any specific holiday or religion

Warm, approachable tone — something that feels sincere and uplifting

Creative use of the Archatrak logo is encouraged (integrate it naturally into the design if possible)

Inside – Left/First Page:

Sending you warm wishes for a joyful and peaceful holiday season.

Font: Designer’s choice — clean, modern, and legible

Inside – Right/Second Page:

Happy Holidays from all of us at Archatrak

Font: Handwritten or script-style for a personal touch

Back Cover:

A small, subtle design element that complements the cover artwork

Bottom section should include:

Archatrak logo, Archasol logo, and StreetDeck logo

866.206.8316 | Archatrak.com

Target Market(s)

Architects and construction contractors

Industry/Entity Type

building products materials.

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Unique cover graphic. Copy and tagline from the brief in the inside.

Nice to have

• Simple and unique holiday designs. Warm and welcoming, not boring, cold and too corporate. Holiday and winter themed for the North American market.

Should not have

• Religious or Christmas references or graphics. No Christmas trees. Holiday lights could be okay.

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Files

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