• €120

• 53 designs

• 16 designers

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Web Design Brief

PLEASE DO NOT CONTACT US OUTSIDE DESIGNCROWD.COM

We’re looking for a skilled and creative web designer to redesign TattooInc.co.za, a leading tattoo equipment and supplies store based in South Africa. The business serves both B2B (tattoo studios, artists, wholesalers) and B2C (individual customers) markets.

The current website is outdated and lacks the modern, edgy look that reflects the tattoo industry. We want a fresh, bold, and professional design that appeals to both professional artists and retail customers — combining trust, style, and functionality.

About the Business:
Tattoo Inc supplies a wide range of tattoo-related products, including machines, needles, inks, hygiene supplies, and accessories. The company is well-established in the South African market and serves both individual tattoo artists and studios, as well as end customers looking for quality equipment.

The website must reflect the creative, bold, and artistic nature of the tattoo industry, while still being easy to navigate, fast, and conversion-focused.

What We’re Looking For:
A bold, modern design with a clear structure
Strong visual identity that reflects the tattoo culture — edgy, artistic, but still clean and professional
A layout that works for both B2B and B2C audiences
Clear product presentation and strong CTAs (Buy Now, Request Quote, Contact, etc.)
Fully responsive design (desktop + mobile)
Easy-to-navigate product categories and filters
Space for featured products, promotions, and artist-focused content
Integration of trust elements (payment icons, reviews, certifications, etc.)

Pages We Need Designed:
Homepage
Product detail page

Inspiration / Style Direction:
We’re looking for something with a strong personality, inspired by tattoo culture, but still clean and user-friendly. Think:

Dark theme with bold highlights (but open to light themes if well executed)
High-quality visuals and product imagery

Examples for inspiration:
KillerInk.co.uk
Barber DTS
Bishop Tattoo Supply
Hustle Butter

Deliverables:
Full desktop and mobile designs (Figma, XD, or PSD)
All design source files
Fonts, icons, and assets used
Clearly labeled layers and organized files
Ready for development handoff

Target Market(s)

TattooInc.co.za targets both B2B and B2C customers in South Africa: B2B: Professional tattoo artists, studios, and wholesalers looking for high-quality, reliable equipment and bulk pricing. B2C: Individual customers, hobbyists, and beginners seeking safe, affordable tattoo supplies with guidance and support. The site should appeal to both experienced professionals and newcomers, combining a bold, authentic tattoo vibe with a clean, user-friendly shopping experience.

Industry/Entity Type

Tattoo Equipment & Supplies – E-commerce (B2B & B2C)

Number of Pages Required

2 page

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Responsive design, bold tattoo-inspired visual style, clear navigation for B2B & B2C, strong product presentation, clear call-to-actions, trust elements (reviews, badges, payment icons), category filters & search, dedicated B2B/wholesale info page, speed-optimized layout, easy access to contact & support.

Should not have

• Overly complex animations, cluttered layout, generic stock images, too many fonts or colors, hidden navigation, auto-play videos or sounds, outdated visual styles, low-quality product images, confusing checkout process, unnecessary pop-ups.

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Files